TIMONIUM, Md. —­ Helion Technologies has partnered with the California New Car Dealers Association to educate dealers on how to comply with the California Consumer Privacy Act, the company announced. The sweeping new privacy law takes effect in January 2020, imposing new data security standards on dealerships located in California, as well as third-party vendors that access or store dealership customer data.

“For most dealers, compliance will require significant upgrades to their software, hardware and data security equipment,” said Erik Nachbahr, president and founder of Helion Technologies. “Additionally, dealerships will need to implement internal processes designed to keep data safe and provide their employees with security awareness training.”

The CCPA requires businesses to implement “reasonable measures” to protect consumers’ personal data. The California attorney general’s office defines “reasonable measures” as compliance with 20 controls established by the Center for Internet Security.

“CNCDA is excited about our new partnership with Helion and the technical expertise they will bring to our members. We are committed to supporting the necessary outreach and critical education so that California dealers better understand the legal requirements of the CCPA, as well as the most cost-effective ways to keep their dealerships in compliance,” said Brian Maas, president of CNCDA. “Helion’s knowledge in data security and technology will be enormously helpful to our dealer members as they navigate bringing their networks up to CCPA standards.”